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Whitney Andersen working
How a high school foods teacher doubled her income by starting her own business

Whake Studios, Whitney Andersen

Title / Role: Owner
Location: Colorado Springs, Colorado
Formed in: 2020
whakestudios.com
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What do you do?

My name is Whitney Andersen. Last September, I heard about something called a CNC laser through my sister-in-law. A CNC laser can engrave and cut all sorts of different materials to create whatever your imagination can come up with. As soon as I heard about them, I was hooked. I quickly got myself an entry-level laser and got to work. Today, 6 months later, I've doubled my income using this laser!

What inspired you to start your business?

I love being my own boss and using my creativity to create things for people.

What's special about your business?

It has grown incredibly fast. Over $80,000 in revenue in the first 5 months of operation.

What have been the high and low points of being a business owner?

The highs are when I design and create something that people go crazy over. I made a digital file a couple of weeks ago and earned $1000 in a day just from selling the digital file. That's a good feeling. The low point has actually come from having too many sales. The Christmas season was overwhelming, and I was not prepared. My husband and I spent 18-hour days trying to keep up with orders through November and December. This year I'll be prepared with a bigger laser and employees!

What is your relationship with SCORE? SCORE client What influenced you to seek help from SCORE?

SCORE is an amazing resource and tool to help female entrepreneurs like myself out! I love it!

How SCORE helped.

Been where I haven't.

What advice would you give to someone thinking of starting a small business?

Just do it. Don't wait until you know how to do it because that will never happen. You take the first steps, and you find out what to do next as you go. You're going to make mistakes, and you're going to miss some opportunities. But you'll miss all the opportunities if you never start, so just go for it!

What have you learned from your experiences as a business owner?

It's a lot of work. It's not automatic money, but it feels so good to create something from scratch that other people are excited about.

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13395 Voyager Parkway, Suite 130-PMB 353
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Colorado Springs, CO 80921
(719) 249-1711

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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